Privacy Policy

  1. Introduction

At Astrum World Inc (“Astrum”, “we”, “our”, or “us”), we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, share, and protect data when you use our:

  • Websites (e.g., www.astrumworld.com)
  • Mobile applications (e.g., Astrum App)
  • Connected hardware devices (e.g., Astrum headphones, wearables)

By accessing our website, downloading our apps, or using our products and services, you agree to the terms described in this policy.

  1. Information We Collect
  2. Information You Provide
  • Contact details: name, email address, phone number
  • Support-related information: messages, warranty claims, order records
  • Account information (optional): profile details for in-app use
  1. Automatically Collected Information
  • Device info: model, OS, firmware, unique identifiers
  • Connection data: Bluetooth pairing, signal strength, battery status
  • Usage data: EQ settings, ANC controls, usage patterns
  • Website behavior: cookies, browsing paths, clicks (on web only)
  1. Location Information

We may collect approximate location data when:

  • Using “Find My Device” functionality
  • Tailoring regional features or content

Location is only collected with your explicit permission.

  1. Cookies & Tracking

Our website/ applications use cookies and related technologies to:

  • Maintain user sessions
  • Analyze website performance
  • Offer personalized content

You can manage or block cookies in your settings.

 

  1. How We Use Your Information

Your data is used to:

  • Provide and personalize the services and features in our apps and websites
  • Improve device functionality and app performance
  • Send product or firmware updates (with consent)
  • Troubleshoot technical issues and respond to support queries
  • Comply with applicable laws and enforce our terms

 

  1. Sharing of Information

Astrum World Inc does not sell your personal data.

We may share data with:

  • Trusted service providers (cloud services, analytics tools, technical support)
  • Technology partners (e.g., Qualcomm, Bluetooth integration)
  • Regulatory or legal entities when required by law
  • Logistics or warranty partners to fulfill your service requests

All third parties are bound by confidentiality agreements and data protection obligations.

 

  1. Legal Basis for Processing

In accordance with:

  • General Data Protection Regulation (GDPR) – EU residents
  • Protection of Personal Information Act (POPIA) – South Africa
  • California Consumer Privacy Act (CCPA) – California residents

We process your data based on:

  • Your explicit consent
  • A contractual obligation (e.g., warranty support)
  • Legal compliance
  • Our legitimate business interests (e.g., app improvement)

 

  1. Your Rights

Depending on your region, you may have the right to:

  • Access your data
  • Correct inaccurate information
  • Delete your personal data
  • Restrict or object to certain processing
  • Export your data (data portability)
  • Withdraw your consent at any time

📧 To exercise your rights, contact: info@astrumworld.com

 

  1. Data Retention

We retain your data only as long as:

  • It is needed to provide services or comply with regulations
  • Your account remains active (if registered)
  • It is legally or contractually required

After that, data is securely deleted or anonymized.

 

  1. Children’s Privacy

Our services are not intended for users under the age of 13 (or applicable minimum age in your jurisdiction). We do not knowingly collect data from children.

If you believe we may have unintentionally collected information from a minor, contact us for prompt removal.

 

  1. International Data Transfers

If you are located outside the country where our servers are hosted, your information may be transferred to and processed in other countries. We implement standard safeguards including:

  • Data processing agreements
  • EU-approved Standard Contractual Clauses (where applicable)

 

  1. Data Security

We implement strong technical and organizational measures to protect your data:

  • End-to-end encryption of communication (TLS)
  • Secure storage (AES-256 encrypted databases)
  • Access restricted to authorized personnel
  • Regular audits and security updates

However, no digital transmission is 100% secure. Please use our services responsibly.

 

  1. Changes to This Policy

We may update this Privacy Policy to reflect:

  • Changes in law
  • Changes in our practices
  • New features in our services

All updates will be posted on our website and/or app. Continued use constitutes acceptance of the revised policy.

 

  1. Contact Us

For any privacy-related questions, requests, or complaints:

Astrum World Inc – Privacy Office
📧 Email: info@astrumworld.com
🌍 Website: https://www.astrumworld.com

 

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